Design a campaign for a local cause, such as beach clean-ups, fair play in sport or school inclusion. Use visual storytelling and AI-assisted experimentation to develop a clear, responsible message.

A campaign set: poster, three digital assets and a short motion piece or animatic.
An exhibition or demonstration of the work to an audience, with questions answered and a design rationale given. Each project produces an individual portfolio case-study entry, even when delivery is team-based.
Three 50-minute lessons a week. Checkpoints at weeks 2, 4, 6 and 8 keep every team on track; the teacher guide gives each lesson a starter, a main activity and a plenary.
Lesson-by-lesson sequence illustrative, from the programme arc, until the teacher guide is supplied.
Every lesson in the teacher guide follows the same shape: what students should be able to do by the end, a starter, a main activity, a plenary, and the resources to run it. This one is open to everyone.
Each part has its own criteria and rubric in the teacher guide. Judge students at each checkpoint and at the showcase on the tracker, so the evidence is complete when the project ends.
Students use educator-approved AI tools only. No identifiable personal data about participants is entered into AI tools; consent is obtained for research and publication; AI assistance is recorded alongside students’ own decisions. The teacher guide sets out the tool-approval and data rules for this project.
A 7-day free trial opens one full project for the year group you teach, on screen, and lets you browse the rest, including Change the Message. A Teacher licence unlocks the downloads: $179 a year for all four year groups, or $17.99 a month for the year group you teach. Next term’s project opens four weeks early so you can plan.
A school email address is required to register.

Redesign a product used in sport, shopping or learning for someone with a specific access or usability need. Work from the person’s own feedback rather than assumptions about their abilities.

The Year 8 project this one builds on. Create a visual identity for a junior sports team, school club or neighbourhood event. Explore colour, typography and layout, then test whether it communicates the intended message.

Where this leads in Year 10. Respond to a brief from a local business, sports club, community group or school initiative. Refresh its visual identity and create a campaign that works within real constraints.

The Entrepreneur Hub project taught in the same term. Use AI tools responsibly to design and build an AI-powered solution — with critical thinking about accuracy, bias and ethics.